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Top 15 Best Landing Page Builders For 2023

Best Landing Page Builders will be described in this article. Are you looking for the top landing page builder for your company? We have your back. Utilizing your time and resources wisely means creating landing pages especially for sales funnels. They are exactly what your company needs to boost sales and generate fresh leads.

Top 15 Best Landing Page Builders For 2023

In this article, you can know about Top 15 Best Landing Page Builders For 2023 here are the details below;

The top landing page builders for business owners and web marketers are listed in this article. We’ll explain each one in detail and provide all the information you require.

Finally, we’ll discuss key characteristics to consider and respond to any questions you might have.

Ready? Let’s get going.

The bet landing page builders compared Comparison of the top landing page builders

The majority of people use Leadpages as their top landing page tool. A website builder and form are both included. cheaper than alternative SaaS platforms. No restrictions on leads or traffic.

Landingi – A user-friendly, cost-effective platform with many of functionality. There is a free plan, however it only allows for one landing page.

The finest landing page builder for teams and business customers is Instapage.

The finest landing page builder for WordPress users is OptimizePress.

The top landing page builders for building sales funnels are listed below. These ought to be useful for independent contractors, web marketers, and advertising firms.

1. Leadpages


For solopreneurs, Leadpages is the best website builder platform. With the help of this platform, you can easily create your landing page and spread the word about your goods and services. It can also be utilized to get fresh client leads.

You can either create a website from scratch or start with a mobile-responsive template using the Leadpages Site Builder. You don’t have to write a single line of code unless you wish to because it has a drag-and-drop editor.

Leadpages can assist with additional lead generation chances in addition to the landing page builder. Pop-ups, opt-in forms, and alert bars fall under this category. These components can be added to any page of your current website.

This platform claims to offer super-fast load times. In comparison to five other top landing page builders, it promises to load 2.4 times quicker. You may view your pages’ performance via an analytics dashboard. To gauge your success, you can also employ tools from outside sources.

The fact that Leadpages doesn’t impose a limit on the number of landing pages you can develop makes it even better. The same applies to lead generation and traffic information. No additional fees will apply if you add as many pages as you need.

Key features:

  • Build landing pages
  • Pop-up windows
  • Warning bars
  • Website creator
  • Electronic file delivery
  • Templates that translate well
  • Checkouts
  • Separate testing


  • Very rapid page loading
  • Unlimited leads, traffic, and landing pages
  • User-friendly interface

Cons: The Standard plan does not include A/B testing.

The website builder is quite simple.


A 14-day free trial of Leadpages is available. Paid packages begin at $49 per month. Consider an annual subscription to save money.

2. Landingi


Popular landing page creator Landingi serves people who just want to set up a landing page as soon as feasible. Despite being simple to use, it is packed with functionality.

You can use it to promote your goods and services, bring in more business, expand your email list, and increase your pay-per-click (PPC) ad revenue.

You can quickly and easily design marketing, conversion, or sales funnels using Landingi. Landingi also means that. There are more than 300 templates available for you to pick from, and each one may be fully customized to meet your needs. Additionally, combining many landing pages to form a complete marketing funnel will be really simple.

Any of the various integrations can be used to increase the functionality of your sales funnel.

It’s so easy to create landing pages that are mobile-responsive. Simply drag and drop the page elements, such as text or photos, that you want to use. You can quickly choose a landing page design that works for your company because all templates are arranged by industry.

Do you also require pop-ups? No issue. You can make those, according to Landingi, in just three minutes. Additionally, you can include them on your website, product pages, or landing pages. It can even be used with WordPress websites.

Key features:

  • Build landing pages
  • (AI-powered optimization tool) PageInsider
  • Pop-up creator
  • Templates for landing pages
  • Sales of digital products
  • Funnels
  • Integrations
  • Clever portions
  • Image archive


  • Simple drag-and-drop editor Wide selection of themes that can be customized
  • On all tiers, there are unlimited landing pages and conversions.


  • Page builder sometimes feels a little slow.
  • No free plan, simply a free trial.


Try Landingi’s free plan or its 14-day risk-free paid plan trial. Paid packages begin at £45 per month.

3. Instapage


The finest landing page builder for teams and business clients is Instapage. When it comes to features, it fulfills most (if not all) of the requirements. With its personalisation features, you may maximize audience engagement. Additionally, you may use the A/B testing feature to enhance your performance in general.

The landing page builder function is fantastic on its own. To update elements on the website, you can collaborate with a team. It contains Instablocks, a mechanism that makes it simple to scale up the creation of landing pages.

There are more than 500 templates that may be customized and are designed for conversion. Additionally, all sites include built-in AMp compatibility, which speeds up loading on mobile devices.

You can send landing pages that are specific to the recipient thanks to the personalisation function we mentioned previously. For instance, someone who knows exactly what product to buy may present a different landing page than a person who is browsing for product recommendations.

HubSpot, Marketo, Autopilot, MailChimp, AWeber, GetResponse, Salesforce, Shopify, Stripe, PayPal, Venmo, Google Analytics, Kissmetrics, Google Tag Manager, Google Ads, Sumo, OptinMonster, and Zapier are just a few of the over 120 connectors that Instapage offers.

To help safeguard your website from harmful attacks, there are a number of security measures in place.

Key features:

  • Build landing pages
  • Personalization
  • A/B testing with heatmaps
  • Tools for collaboration
  • Workflows
  • Amped pages
  • 500+ pre-built layouts for AdMap
  • Instablocks


  • Business-class platform
  • It is appropriate for teams and agencies thanks to collaboration tools.
  • Modern features like heatmap technology and reusable content blocks
  • large template collection


  • A pricey entry-level package might make it unaffordable for SMBs and solopreneurs.
  • More difficult to master than some other landing page builders

Pricing: A 14-day free trial of Instapage is available. Paid packages begin at $299 per month. With a yearly membership, you can save 25%.

4. Unbounce


One of the most adaptable landing page builders available is included in the CRO platform Unbounce called Smart Builder. To help you increase conversions on your landing pages, it also has a few other distinctive features.

Before your site even goes live, The Smart Builder, an AI-powered landing page designer, analyzes data to show you which of your layouts and headlines will work best with your target demographic.

Consider that. Without needing to engage web designers, marketers, or content specialists, you can use Unbounce to make responsive landing pages that are optimized for conversion. Without outside assistance, a whole business can grow.

But if that doesn’t work for you, you may still use the Classic Builder. You may create landing pages with this tool exactly like you would with the other builders on this list. It has a drag-and-drop control and the capability to modify the code as necessary.

The creation procedure is rather simple, and integrations are supported. The landing pages can be published using WordPress or any domain that you own. If you’re searching for a place to start, there are various templates that you might use.

Key features:

  • Build landing pages
  • Pop-Up Smart Builders
  • Gluey Bars
  • AI copy creation and optimization Templates
  • Individual landing pages


  • Smart Builder and AI-powered recommendations are excellent time-saving tools.
  • Incredibly cutting-edge features
  • For PPC advertisers, post-click personalisation options are fantastic.


  • More costly than some competing platforms
  • Low usage limits on the entry-level plan (20k visits, 500 conversions)


With a 14-day free trial, try Unbounce. Paid packages begin at $99 per month. With a yearly membership, you can save 25%.

5. GetResponse


One of the first few options on our list that is touted primarily for email marketing is GetResponse. However, these technologies are able to create landing pages. Additionally, GetResponse includes a potent sales funnel builder.

Let’s discuss GetResponse’s user-friendly features in more detail, starting with the landing page builder. GetResponse provides more than 200 editable, mobile-friendly templates. Any number of modifications can be made with the editor. The drag-and-drop functionality makes moving components around and altering their colors, sizes, and shapes far too simple.

To maintain consistency with your branding, you can choose one of GetResponse’s free domains or your own. Additionally, you have access to its analytics tool, which enables you to keep tabs on the quantity of visitors, clicks, and conversions you receive. And sure, you can also do A/B tests.

You may create numerous landing pages with the sales funnel builder to generate leads and close deals. Even webinar and opt-in funnels can be made. GetResponse includes a list of 30 funnel scenarios that you may use as a jumping off point for building your own funnel. These consist of landing pages, signup forms, email marketing, webinars, emails sent in response to abandoned carts, product recommendations, and one-click upsells. They are also specifically designed funnels for Facebook Ads.

Key features:

  • Build landing pages
  • Website creator
  • Email advertising
  • Autoresponders
  • Segmentation Automation
  • Push notifications through SMS and the web
  • Funnels
  • Live conversation


  • A single platform with lots of features
  • Value for the money
  • Outstanding email marketing tools
  • Utilizing a landing page builder is simple.


  • Instead of landing pages, more focused on email marketing
  • The free plan only includes one landing page.


GetResponse offers a 30-day free trial with all premium features, after which a free plan is available. Paid packages begin at $19 per month. With an annual or biennial membership, you can save 18% or 30%.

6. OptimizePress


A WordPress landing page tool called OptimizePress may assist with both creating customized landing pages and comprehensive marketing funnels.

More than 40 layouts are offered by this landing page builder. To increase user conversion, you can design landing pages for opt-in forms, webinar registrations, product highlights, and thank you messages. Every page is mobile-friendly and GDPR-compliant, enabling you to gather consent and store data in your email marketing service.

Several email integrations are supported by OptimizePress, including Drip, ConvertKit, Infusionsoft, GetResponse, and Constant Contact.

Create sales pages with ease using it as well. You can include page components that are geared toward marketing, like movies, countdown timers, feature blocks, and progress bars. Each page can be modified. You can use text, images, and other components to convey your message.

For simpler transactions, it is also possible to directly integrate Stripe payments.

Any WordPress theme will work with all of your landing pages. And you can contact the OptimizePress support staff if you have any problems.

To enhance your leads and conversions, use the OptimizePress funnels tool. Since this software does a decent job of guiding users through the process, novice funnel builders shouldn’t have any trouble constructing a series of landing pages.

Key features:

  • Page landings
  • Selling pages
  • Clickfunnel Checkouts
  • Templates for payments integration
  • Consent forms
  • Options for GDPR compliance
  • Direct integration of Unsplash


  • The drag and drop builder offers great flexibility.
  • Ideal for websites powered by WordPress
  • Total command and control
  • Templates for landing pages are conversion-focused.
  • Good e-commerce characteristics


Just WordPress


For OptimizePress, there is no free trial or plan; rather, each package has a 30-day money-back guarantee. Paid plans begin at $129 annually.

7. Thrive Optimize

Thrive Optimize

Although you may purchase it separately and combined with Thrive Architect, Thrive Optimize is a component of Thrive Suite, a collection of WordPress users’ conversion-focused solutions. The purpose of this particular product is to make A/B testing simpler.

Because Thrive designed this tool for non-techies, even those with no prior experience may develop landing pages.

There are many justifications for performing A/B testing. You may contrast a video landing page with one that solely uses text, for instance. Based on data, you’ll be able to make major modifications to your landing pages. Thrive Optimize can help you with that.

The program is easy to use, quick, and very efficient. Furthermore, you can run an unlimited number of tests sequentially or concurrently. You are free to run as many test variants as you like. Additionally, you can pick between the three conversion goals of page view, opt-in form submission, or income.

The traffic distribution can be altered so that you can choose your own ratio. To see which pages are performing better, there is thorough reporting. A drag-and-drop builder is included. And your WordPress dashboard allows you to manage anything.

The Thrive Theme Builder for developing WordPress sites, Thrive Architect, its drag-and-drop editor, Thrive Leads for growing an email list, Thrive Apprentice for building online courses, and other Thrive Suite products are also covered by the package.

Key features:

  • Thrive Architect, a sophisticated drag-and-drop builder
  • In-depth A/B testing
  • Individual traffic distribution
  • Converting targets
  • Endless tests
  • Complete reporting
  • Automatic selection of the winning variety


The drag and drop builder is quite adaptable and offers lots of flexibility.

Excellent for improving conversions

Deep integrations with other Thrive Suite plugins (for instance, if you have Thrive Quiz Builder installed, You may add a quiz element to your landing pages)

Simple to set up

You can conduct A/B tests without creating a whole funnel.

Excellent bargain, especially if you choose the whole Thrive Suite.

Cons: Due to the deep level of customisation, WordPress only Drag & drop builder has a steeper learning curve than other tools.

Pricing: Thrive Optimize does not offer a free trial or free plan, however each plan is backed by a 30-day money-back guarantee. Paid subscriptions can be purchased alone for $199/year, renewing at $399/year after that, or as part of the Thrive Suite for $299/year, renewing at $599/year after that.

8. Sendinblue


The main function of Sendinblue is email marketing. It does, however, provide a landing page builder capability that rivals those of the other products on this list. Additionally, it employs a code-free editor and provides many templates to assist you in getting started.

Sendinblue will ask you to include follow-up pages in accordance with the kind of landing page you pick. You don’t need anything else to develop sales funnels for your company. Your landing pages can be launched with a single click when you’re ready.

As was already noted, Sendinblue’s core offering is email marketing. It is therefore a fantastic choice for those of you who want to market your company via email but also require a landing page building tool.

You can send the most expert-looking emails on time with Sendinblue. It functions quite similarly to the landing page design tool. You can select one of the many available templates and then add the necessary components.

When you register, other wonderful features are also provided. You can text with prospective consumers using the SMS marketing tool. All of your emails are collected in a single inbox, and team members may respond to them from the same location.

You may also put up a chatbox for your website using Sendinblue.

Key features:

  • Page landings
  • Automated email and SMS marketing
  • Instagram Ads
  • Integrated inbox
  • Live chat and bots
  • CRM sales
  • Enrollment forms


  • A landing page editor without code
  • Wonderful for creating sales funnels
  • Large set of features
  • Excellent email marketing features


  • A focus that prioritizes email marketing over landing pages
  • Support may be provided more quickly.


Use SendinBlue’s free plan to give it a try. Paid packages begin at $25 per month. With an annual membership, you can save 10%.

9. ActiveCampaign


The marketing automation and email solution ActiveCampaign also enables you to make unique landing pages. This tool claims to allow you to create a landing page in a matter of minutes.

The drag-and-drop builder it uses makes customizing templates incredibly simple. Do you know another fantastic feature of ActiveCampaign? All the information you gather can be saved inside the platform after you construct a lead generation landing page. The same data can then be used to create an email marketing campaign right away.

If you’re thinking about hosting a digital event, you can also use ActiveCampaign to expand your audience. The landing pages can be customized, making it easy to communicate with the relevant audience.

Additionally, built-in tools like forms, site messages, and webchat are available for attracting new users. Keep in mind that all of the information you collect is kept in one location. Therefore, accessing it shouldn’t be a problem for you.

ActiveCampaign employs machine learning to identify the leads that are most likely to convert. You’ll be aware of which leads to pursue first that way. If you give it some thought, this will save you a ton of time.

ActiveCampaign is unquestionably something to take into consideration if you’re trying to create beautiful landing pages and need a powerful email marketing solution.

Key features:

  • Drag and drop constructor
  • Email Advertising
  • Automation in marketing
  • Automated sales
  • CRM
  • Sales participation
  • Live conversation
  • SMM
  • Personalization
  • Site and event monitoring


  • A complete set of marketing tools
  • Pricing that scales dependent on your email contacts
  • Other platforms lack a few cutting-edge capabilities.


  • Possibly excessive if all you want to do is create landing pages.
  • Heavily emphasizing automation and email


A 14-day trial of ActiveCampaign is available. Paid subscriptions begin at $29 per month (paid annually).

10. ShortStack


A landing page builder with an emphasis on online competitions is called ShortStack. You can build a variety of contests, including drawings, sweepstakes, photo competitions, quizzes, voting competitions, and video competitions. It can also be used to organize social media competitions, such as hashtag competitions, Facebook competitions, Instagram competitions, and others.

Offering prizes is the best method to keep your audience interested. And holding competitions is one way to do that. All the tools you’ll need to start contest landing pages are available in ShortStack.

ShortStack enables you to launch white-labeled campaigns using bespoke domains. Additionally, action-gating allows you to use an online form to gather all of the visitor data. If not, they won’t be able to participate in your contest.

You have complete control over how your landing page(s) will appear. You have the option of starting your own template or using one that is already there. Whatever path you choose, you can be confident that your sites will be responsive to mobile devices.

The robust email marketing tools, which include scheduling capabilities, and the integrated analytics tool, which compiles all the data for you, are other aspects worth highlighting. Your campaigns’ real-time views, entries, and shares are displayed to you using the analytics tool.

Key features:

  • An easy-to-use contest builder
  • Instant-win contests
  • Quizzes
  • Social media contests
  • Providing coupons
  • Templates
  • Emails
  • Analytics
  • Possibilities for flexible publishing
  • White-label alternatives


  • Fantastic for organizing social competitions
  • Includes several distinctive characteristics not found anywhere.
  • White label features and role-based team access make it ideal for agencies
  • A good combination of flexibility and usability
  • Cons: Exorbitant pricing schedules
  • In contrast to landing page builders, contest tools


Trial ShortStack for free for a short time. Paid packages begin at $99 per month. With an annual membership, you can save 20%.

11. MailerLite


Another business that specializes in email marketing but also provides a landing page solution is MailerLite. Use one of the ready-made templates. However, you can create a unique landing page from scratch using the drag-and-drop feature.

What kind of landing pages is MailerLite capable of producing? Product pages, lead generation pages, and visitor feedback forms can all be made. The tool is adaptable enough to support a variety of landing page types. Everything will rely on what your company needs.

If the purpose of your landing pages is to gather client information, MailerLite may be used to store all of that data. Then, you may build several interest groups to decide what information each one will see.

Additionally, you can create landing pages for consumer feedback. To make it more convenient, ask clients open-ended questions or let them choose from a list of options. Through the quiz feature of MailerLite, you can even design a game.

Additionally, all you need to do is include Stripe into the platform if you’ve always wanted to sell directly to prospects via your landing page. Your clients will be able to pay you directly as a result. Anything is up for sale, including digital assets like music and other downloadable content.

A/B testing functionality is included. Furthermore, SSL and custom domains are options.

Key features:

  • Website creator
  • Page landings
  • Enrollment forms
  • Email advertising
  • Email checker
  • Segmentation
  • Blogging software
  • Editor for newsletters, automated transaction emails


  • Very reasonable
  • Generous Plan For Free
  • User-friendly for beginners
  • A good range of templates


Landing page builder feels a little constrained by the Free and Growing Business plan’s email-only support.

Main emphasis is on email marketing (lacks a specific landing page tool)


Try out MailerLite’s free plan or sign up for a 30-day free trial of one of their paid plans. Paid packages begin at $10 per month. With an annual membership, you can save 15%.

12. Wishpond


If you’re seeking for an all-in-one marketing platform, Wishpond is a great option. It also includes a number of other digital marketing tools that can enable you to gather, nurture, and convert leads in addition to its superb landing page builder.

The landing page builder itself is incredibly customizable, user-friendly, and responsive. The WYSIWYG interface is similar to that of many other solutions, and the templates are elegant and well-made.

The integrated appointments scheduler on Wishpond is just another one of its noteworthy features. It’s excellent for business owners and entrepreneurs that want to accept reservations through their landing pages.

In addition, you have access to a variety of email marketing automation tools, conversion tools, and your own leads database where you can view and manage all of your prospects.

But Wishpond’s contests feature has to be the finest part of the whole affair. You may use it to design your own social media contests and giveaways to generate more leads and revenue. You can use Instagram hashtag contests, photo contests, leaderboard contests, and more to encourage your target market to learn about your company and take action by setting them up in a matter of minutes.

Key features:

  • Page landings
  • Social Advancement
  • Advertising channels
  • An appointment maker
  • Website creator
  • email advertising
  • Automation
  • Leads repository
  • Automated sales
  • Payments Forms
  • Popups
  • Contests


  • user-friendly interface
  • lightning-quick page loads
  • Flexible publishing options, including Facebook tabs and custom domains

A/B testing, appointments, and buy now buttons are examples of advanced features. the next step with your pages


Small analytics

Support might be improved

Pricing: Arrange a team demonstration.

Recall that the beginning pricing for Rapid Growth plans is based on 10,000 leads. Following then, prices rise along with the quantity of leads.

13. Elementor


A landing page and WordPress site builder is called Elementor. It employs a drag-and-drop interface to customize pages and is compatible with the majority of WordPress themes. You may make your page design come to life with the help of its more than 300 editable templates and more than 90 widgets.

It employs responsive editing to provide you a preview of your page’s appearance with each change you make. Therefore, you are not required to publish your page until you are ready. You can design pop-ups with sophisticated targeting settings using the pop-up builder.

To assist in transforming your page into a transactional one, Elementor integrates with WooCommerce.

This utility doesn’t need to be coded. You can create several landing pages using the Global Editor tool. Additionally, it implies that page elements like the header, navigation menu, and footer can be easily saved and repeated.

If you want, the landing page may contain a video as the background. And there are a ton of font choices available to you. If you feel comfortable with code, you are more than welcome to do so because there is a CSS filter.

One of the most effective website and landing page builders available right now.

Key features:

  • Templates
  • Landing page builder with live drag and drop
  • pop-up contractor
  • Sticky footers and headers
  • Pro & Basic widgets
  • Templates
  • Builder for WooCommerce stores
  • form creator
  • promotional items
  • Perfect Pixel Pages


  • Wonderful free version
  • A great variety of widgets
  • One of the most sophisticated WordPress landing page plugins available today. Extremely adaptable and simple to use.
  • Capable of creating intricate page layouts
  • WordPress solely as a con
  • No choice of a monthly plan


Try Elementor’s limited-time trial offer. Paid programs do not provide a free trial, but each one has a 30-day money-back guarantee. Paid plans begin at $59 annually.

14. Omnisend


The primary use of Omnisend is as an email and SMS marketing tool for e-commerce companies. It actually functions more as an all-in-one solution with a potent integrated landing page builder.

Choose a landing page template from Omnisend’s selection before customizing it in the user-friendly page editor.

You can gather visitor email addresses and SMS contact information by creating your own high-converting forms and popups and adding them to your landing pages. Once the prospects begin to arrive, guide them through your sales funnel with well-planned email and SMS marketing.

And Omnisend really shines with its email marketing features. With Omnisend, you have access to advanced capabilities that let you create shoppable emails quickly in addition to a collection of beautiful, expert email templates and a strong visual email builder.

You are not restricted to dull emails with a lot of text. You can include dynamic content blocks like product pickers and suggestions, coupon codes, and scratch cards with Omnisend.

Key features:

  • Simple landing page creator
  • Pop-up form creator
  • Teasers and a wheel of fortune tool
  • Automation capabilities
  • Tool for email marketing segmentation


  • A page and popup builder with many features
  • Built-in email marketing and automation
  • For e-commerce stores, teasers and wheel of fate features are ideal.
  • Cons: In order to utilize Omnisend, you must connect your e-commerce site.
  • The tool does not primarily focus on landing pages.

Pricing: Check out Omnisend’s constrained free plan. Paid packages begin at $16 per month.

The costs listed above are for 500 contacts, however they could be more or less depending on how many individuals you’re sending to.

15. Moosend


Another email marketing service with a simple landing page builder is Moosend. It has a straightforward pricing structure, a large number of complex features, and is relatively affordable.

In contrast to many other all-in-one platforms, Moosend hasn’t skimped on the landing page builder. With a ton of potent features, it competes favorably with specialized landing page platforms like Instapage and Leadpages.

For instance, Moosend offers you a useful countdown timer widget in addition to the usual picture, text, and video widgets, which can give your offers a sense of urgency and increase conversion rates.

Moosend’s page editor is entirely responsive, just like most website builders, so your page content will look fantastic on any screen size. To give you the most freedom, Moosend goes a step further and lets you customize your landing page separately for the desktop and mobile platforms.

That’s not all, either. Other fantastic features of Moosend include a large number of beautiful page templates, a specific plugin for simple WordPress integration, integrated anti-bot security, a strong form builder, unique Javascript choices, and blazing-fast page loading times.

A CRM, email builder, automation tools, extensive reporting, and analytics are just a few of the additional digital marketing services you have access to.

Key features:

  • Email advertising attributes
  • Simple subscription form and landing page builder
  • Tools for audience segmentation and CRM
  • Analytics and Reporting Automation


  • Rich in features
  • A simple page builder
  • A good aid and support network


  • If you get 10,000 contacts, expensive
  • Focused mostly on email marketing rather than landing pages


With a 30-day free trial, try Moosend. Paid packages begin at $9 per month. Consider an annual subscription to save money.

What is a landing page builder?

Users can design landing pages using a program called a landing page builder, usually for marketing purposes.

These tools’ main objective is to enable you to quickly create conversion-focused landing pages. without the requirement for prior coding or design knowledge.

Drag-and-drop capabilities, interfaces with other marketing tools, and analytics to track the performance of your landing page are typical features.

What to look for in a landing page builder

Before proceeding, we need discuss the qualities a landing page builder should have. No matter how fantastic they are, certain landing page builders could still be missing some features that are important to you.

Finding a landing page builder that will meet or surpass your needs is crucial.

Drag-and-drop editor

Building a landing page is made easier by a drag-and-drop editor, especially if you’re starting from scratch. You can cut costs because you won’t need to hire a web developer anymore.

Choose a landing page builder that has that capabilities if you are a programmer. On top of CSS, the majority of builders will provide a drag-and-drop feature.


Utilizing templates doesn’t indicate indifference or a lack of originality. Templates are provided by website builders to aid in goal achievement. For the greatest impact, they have been tested and optimized.

You can at the very least utilize them as design inspiration for your landing page.

A/B Testing

Launching two or more variations of the same page, frequently with subtle alterations between them, is known as A/B testing. To determine which version will receive the most positive feedback from your audience. You can have two pages, each with a distinct color for the call-to-action button.

You can choose your creative course of action with this info. You need to locate a landing page builder with this function. Sales can be increased by knowing which landing page designs are effective.

Mobile Responsiveness

The majority of users will utilize their mobile devices to view your landing page. Therefore, you should ensure that your sites display beautifully on smartphones and tablets.

The majority of landing page builders will provide mobile-responsive layouts, which is wonderful news.


Your website has greater functionality as a result of third-party technologies. The majority of landing page builders may also incorporate outside products into your account.

Look at all the possible integrations before selecting a landing page builder to ensure that it can be used with the necessary third-party applications. You should be able to get analytics data directly from the page builder, for instance, if your Google Analytics account can be synced with it.

Team access

sure your landing page builder enables you to add team members to your account if you’re working with a team. Some page builders will only allow one user access, depending on the plan.

Other features

White-labeling (for agencies working with many customers), a preview option, and built-in analytics are further elements you might want to take into account.

Although not strictly speaking a feature, you might wish to find out how many landing pages you can create using the tool. Some will include restrictions, while others will let you make an infinite number of landing pages.

FAQ for landing page builders

Which platform works best for landing pages?

Instapage, in our opinion, is the greatest tool for building landing pages. Nevertheless, it would largely rely on the qualities you require.

Which landing page builder is the simplest?

The majority of landing page builders provide a drag-and-drop editor, eliminating the need for coding knowledge. Due of this, working with most builders is simple.

Which WordPress landing page builder is the best?

If you use WordPress to create landing pages, we advise utilizing OptimizePress.

What is the price of hiring someone to create a landing page?

It differs according on the candidate’s background, expertise, and other elements including the designer’s place of residence and place of employment. Some will claim that using a landing page builder is less expensive than hiring an in-house web designer because you won’t have to worry about other expenses.

Final thoughts

We’ve discussed the top landing page builders and the qualities you should consider before choosing one.

Which landing page tool is best for you is the question at hand right now.

Your needs will determine the exact tool you need. Think about your company’s requirements, your budget, and the features you’ll need.

The good news is that all of these products offer a money-back guarantee or a free trial, allowing you to be certain you’ve chosen the best one for your requirements.


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